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July 30, 2009



Band Metrics Expands Artists Mapping Platform

Last week we announced our Artists Mapping Platform for Band Metrics, and today we're excited to say that we've expanded it to now also display how your fans are sharing your music from over 20 sources, including the following:

Why is this important? Great question. Let's suppose you're trying to figure out where your hot markets (fan bases) are so you can earn the highest profit margin while on tour, because in this economy, you're better off playing 10 at capacity or oversold shows than 20 shows at 50 percent capacity. With today's addition of the social sharing display to our mapping platform, artists, managers, venue owners, booking agencies, promoters and the like can now gain insight into what cities have the highest concentration of not only your fans, but the highest concentration of your passionate fans and music enthusiasts talking about your band and/or music. The conclusion here is that the more passionate a fan base you have in a particular city, the more likely you are to draw a large crowd to your show. Below is what it looks like, but please know we've still got a great deal of work left to do on it, and you may encounter some bugs, but we thought you all would like to start using it anyway, so please let us know how we can improve it for you.

Band_Metrics_Social_Sharing_Map  

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