Benefits of Twitter Lists for Artists
Most everyone now has Lists enabled for their Twitter account, but what does this mean for you, the artist? Well, there are numerous ways to gain value from them. Below are 4 simple ways you could use Twitter Lists as a tool to help you maximize your tour and net the most income while on the road:
- Keep track of other bands and musicians by region (e.g. Southeast, Northwest, Central, etc.), so while you're on the road you could see what they're doing and possibly headline swap, invite them to share the stage with you, meetup, etc.
- Keep track of venues by region. Similar to above, the difference is that you're looking to see if there are any last minute openings or opportunities you may have not been aware of before hitting the road.
- Keep track of your top fans by city (fan segmentation). Building relationships with your fans and superfans is vitally important, especially if you're trying to pack the house each night, and this is a great way to segment them via Twitter (tip: you may want to keep these lists private).
- Discover. By doing the above, or creating another type of list for your band, you're going to discover some interesting people, artists, fans and more - nothing but a good thing, and it works equally for people discovering your band as you get added to Lists, which could open up more opportunities for you, so be creative and build some Lists.
